Demographic

Within Two Twelve International’s premium network we have the most diverse partners / publishers online. Our marketing platform and detailed demographic data targets the audience to broadcast your Brand. We target our advertiser’s specific consumer markets.

User-Based Targeting

Two Twelve International targets your likely consumer base with our proprietary online advertising platform considering:

  • Age
  • Gender
  • Income
  • Household Type
  • Education
  • Occupation
  • Race / Ethnicity

Website-Based Targeting

Our premium network provides many divisions with deference to your Brand’s focus and website composition.

Demo: Sports Category

Gender Age
Male 94% 21 – under 26%
Female 6% 22 – 34 31%
    35 – 54 30%
    55 – over 13%
Income Education
Under $25,000 3% Professional Degree 29%
$25,000 – $40,000 11% Undergraduate Degree 64%
$40,000 – $75,000 25% High School or less 7%
$75,000 – $100,000 36%    
Over $100,000 25%    

Consumers interested in Sports
Watch professional sports 97%
Watch college sports 91%
Attend Live sporting events 61%
Use broadband internet services 89%
Own a computer 98%
Own an automobile 70%
Plan on purchasing a new automobile in the next 6 months 20%
Purchased products online in last month 75%
Shops online for gifts for others 70%
Play Poker 45%
Placed a wager at a casino in last 2 months 42%
Eat out at least once a week 81%
Play video games 55%
Own a cell phone 81%
Plays Golf 67%
Needs a new cell phone 44%
Use online services for business 57%
Travel by plane twice a year 63%
Subscribe to a magazine/periodical 52%
Purchased electronics last month 35%
Own exercise equipment 47%
Purchased a sports drink in last week 60%
Purchased an alcoholic drink in last week 74%
Purchased product advertised in the Sports Category 10%



Two Twelve International will provide you with the most comprehensive demographical data, throughout each division, giving you, the advertiser everything you want to know to place your Brand’s advertisement appropriately.

What our customers are saying:

“Two Twelve International does a great job promoting and branding our premiers. Everything gets done a quickly. We are very happy with the results we get every time."
- Warner Bros
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- Revlon
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